It is not just said but believed extensively that Customer is the king. This is why Customer Relationship Management (CRM) plays a vital role in every business to maintain and create long lasting relationships with customers. Essentially, CRM facilitates quick access to important data to serve customer needs or speed up a critical business process. Rather than filling excel sheets with data, smart tools came into picture using technology to improve CRM. These definitely made good business sense. However, CRM solutions fall into different categories.
While CRM concentrates only one aspect, there are several aspects to concentrate upon as your business grows. This is where Open source Enterprise Resource Planning (ERP) comes into picture. This is nothing but an enterprise resource planning (ERP) software system whose source code is made publicly available. Being an open source model, this is easy to implement as companies need to simply access the ERP system’s code which can get customized into their own IT department. This is far better than the closed source programs where one not only have to take the pain of getting a license but also have to pay extra for vendor customization services. One such open source application which is capable of offering way beyond ERP is Odoo.
Odoo was formerly known as OpenERP. It is currently the fastest evolving ERP solution and business software in the market. It is capable of designing strong CRM, website building, eCommerce strategies. Hence, Odoo is considered as a complete suite that covers all the major business needs right from inventory management to Website development. Above all, every business can adopt Odoo as it is a web-based open source CRM system which can be easily integrated in any size of business. To manage and cater the needs of customers as well as employees, every organization whether small or big must take advantage of Odoo ERP.